"Leadership In" S1, Ep. 7: David Jacobs

What if the real unlock is attention?

In episode 7 of Leadership In, Greg and Geoff sit down with David Jacobs, President & CEO at Receptiv, to unpack how moment-based attention can lift results across the funnel.

Receptiv’s focus on identifying the right moment, not just the right user or site, cuts waste, drives KPIs, and scales without friction.

This conversation covers:
🔑 How “accountable advertising” turns attention into measurable outcomes
🔑 Why moment targeting can lift mid- and lower-funnel performance
🔑 The four filters for product focus: Does it work? Does it scale? Is it easy? Is it repeatable?
🔑 Leading a lean team while building for enterprise impact

Whether you’re thinking about outcomes from the buy-side or sell-side (or if you’re an AOL alum who crossed paths with Dave), this episode is for you.

🎧 Listen now
🔗 Spotify: https://lnkd.in/e48VKB8D
🔗 Apple: https://apple.co/3LiYUjn